Patterns

Inspiration across design, business & culture, exploring parallels between industries, and examining how principles from one field can transform another.

Oct

Patterns #003: The War for Talent, LLMs are a Dead End, and Vacheron’s Louvre Display

On the leverage of talent, the cost of abandoning product development, why LLMs will not get us to AGI, and the audacity to do incredible things.

Oct 6, 2025

6 min read

Feb

Patterns #002: Shoes & Bags, Hardware & Software, and K-Pop Design

On doing things differently, the lasting power of the Birkin, and design's cultural impact on the music industry.

Feb 23, 2025

7 min read

Dec

Patterns #001: The State of Luxury Fashion in 2024

Looking at luxury fashion's down year, the strategies of the outliers in Brunello Cucinelli and Mui Mui, and the creative director carousel

Dec 28, 2024

13 min read