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Patterns

Inspiration across design, business & culture, exploring parallels between industries, and examining how principles from one field can transform another.
Patterns #003: The War for Talent, LLMs are a Dead End, and Vacheron’s Louvre Display
Patterns

Patterns #003: The War for Talent, LLMs are a Dead End, and Vacheron’s Louvre Display

On the leverage of talent, the cost of abandoning product development, why LLMs will not get us to AGI, and the audacity to do incredible things.
06 Oct 2025 6 min read
Patterns #002: Shoes & Bags, Hardware & Software, and K-Pop Design
Patterns

Patterns #002: Shoes & Bags, Hardware & Software, and K-Pop Design

On doing things differently, the lasting power of the Birkin, and design's cultural impact on the music industry.
23 Feb 2025 7 min read
Patterns #001: The State of Luxury Fashion in 2024
Patterns

Patterns #001: The State of Luxury Fashion in 2024

Looking at luxury fashion's down year, the strategies of the outliers in Brunello Cucinelli and Mui Mui, and the creative director carousel
28 Dec 2024 13 min read
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